Five percent of Google searches are health-related, equating to roughly five billion health-related searches every month, according to a new infographic by Scribewise.
For healthcare providers, this is a significant opportunity. Healthcare providers are generally mission-driven organizations committed to keeping their community healthy. Healthcare content marketing – creating and delivering high quality, medically-accurate health and wellness information into the marketplace – helps a healthcare provider fulfill its mission.
The infographic details the universe of healthcare information in 2017.
Between Medicare's aggressive migration to value-based payment models and MACRA's 2017 Quality Payment Program rollout, healthcare providers must accept the inevitability of participation in fee-for-quality reimbursement design—as well as cultivating a grounding in health data analytics to enhance success.
As an early adopter of the Medicare Shared Savings Program (MSSP) and the largest sponsor of MSSP accountable care organizations (ACOs), Collaborative Health Systems (CHS) is uniquely positioned to advise providers on the benefits of data analytics and technology, which CHS views as a major driver in its achievements in the MSSP arena. In performance year 2014, nine of CHS's 24 MSSP ACOs generated savings and received payments of almost $27 million.
Health Analytics in Accountable Care: Leveraging Data to Transform ACO Performance and Results examines program goals, platforms, components, development strategies, target populations and health conditions, patient engagement metrics, results and challenges reported by more than 100 healthcare organizations responding to the February 2016 Digital Health survey by the Healthcare Intelligence Network.
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